Core
Universal Links and App Links
Native iOS Universal Links and Android App Links route users straight into your app when installed.
— §00 · roadmap
What we're building next.
A live look at the work behind Routo. We move items between buckets as work progresses, so what you see reflects today.
Shipped
Shipped
Live in production today.
Branding
Custom branded domains
Bring your own domain or subdomain so every link reflects your brand.
Analytics
Click analytics with geo and device breakdown
Real-time click trends segmented by country, device, and platform.
Distribution
QR codes per link
Generate and download a QR code for any link, ready for print or in-app use.
Developer
REST API and API keys
Programmatic link creation, management, and analytics with scoped developer keys.
Developer
TypeScript SDK and React Native guide
First-party SDK for web and React Native projects, with documented integration recipes.
Workspace
Organization roles and members
Invite teammates, assign roles, and control who can manage projects and links.
Routing
Link variants
Weighted traffic splits and per-variant click counts across multiple destinations. Conversion measurement remains planned.
In Progress
In Progress
Active build, landing soon.
Developer
iOS native SDK
Swift SDK for native iOS apps with deferred deep link resolution.
Developer
Android native SDK
Kotlin SDK for native Android apps with deferred deep link resolution.
Workspace
Audit logs
Workspace-wide history of who changed what and when.
Compliance
SOC 2 Type II readiness
Controls, evidence, and audit preparation for enterprise compliance.
Next
Next
Committed for the upcoming cycle.
Routing
Deferred deep linking with post-install attribution
Send users to the right in-app screen after a fresh install, with full install attribution.
Developer
Customer-facing webhooks
Subscribe to link-clicked, install, and conversion events from your own systems.
Marketing
UTM builder and reusable templates
Compose campaign parameters once and reuse them across teams.
Workspace
Folders and bulk link management
Organize links into folders and operate on many at once.
Routing
Geo, device, and OS targeting rules
Route a single link to different destinations based on the visitor's context.
Marketing
A/B testing on link destinations
Split traffic across destinations and measure which converts best.
Security
Link expiration and password protection
Time-bound links and gated access for private campaigns.
Analytics
Conversion tracking
Track post-click events end to end, from tap to purchase.
Routing
Smart routing for social in-app browsers
Reliable handoff out of in-app browsers and into the destination app.
Workspace
SAML and SSO
Single sign-on with your identity provider for workspace access.
Exploring
Exploring
Under research, no commitment yet.
Analytics
Privacy-safe probabilistic attribution
Attribution that works without device identifiers.
Marketing
Ad network integrations
Native ingestion from major paid acquisition channels.
Analytics
SKAdNetwork support
Apple-native attribution for iOS install campaigns.
Marketing
Affiliate and partner program tooling
Run referral and affiliate programs on top of your link infrastructure.
Distribution
Link-in-bio pages
Lightweight branded landing pages backed by your own domain.
Distribution
Regional payment-link variants
Specialized link types for regional payment and messaging ecosystems.
Missing something?
Tell us what you'd like to see. The roadmap is shaped by the teams using Routo.
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